Water Delivery Service Automation: Telegram Bot, Bitrix24 CRM, and Relog Working as One
We developed and implemented a comprehensive solution for water delivery service Veva — a Telegram bot for customers connected to Bitrix24 CRM and the Relog fleet management system — resulting in a doubling of sales both in-season and off-season.
Key highlights
The company faced a challenge typical of the delivery industry: the order-placing experience was inconvenient for customers, while internal processes for handling orders and managing the vehicle fleet were fragmented and poorly automated. There was no single channel for customers, no centralized order control for administrators, and no transparency in delivery logistics.
We built a three-component solution, developing the Telegram bot from scratch and integrating it with the CRM and fleet management system:
Telegram bot for customers — built in-house: quick registration, order placement with quantity selection and support for multiple delivery addresses (home/office), automatic status notifications from order acceptance through to completion.
Bitrix24 CRM — the central management panel for administrators: all requests from the bot flow automatically into the CRM, full client and order history is stored, and sales and customer activity analytics are generated.
Relog integration — fleet management system: orders are automatically plotted on an interactive map, distributed across delivery zones with assigned vehicles, and customers receive a real-time courier tracking link.
Sales doubled both during peak season and off-season. Customers gained a transparent, convenient ordering process with delivery tracking, while administrators gained a unified system for controlling orders and the vehicle fleet. The project was delivered in 2 months.
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